Sometimes, being able to make calls is enough. Other times, you want to be able to join video meetings, host video webinars, send emails, take part in conference calls, and send SMS—ideally from one system.
In other words, what you’d want in that situation is to unify communications. That’s what UCaaS is for.
With UCaaS, you can configure and implement custom solutions that perfectly suit your business needs. That’s because UCaaS aims to unify all your communications, so any specific apps or software you use can be incorporated into your communications solution.
In short, a UCaaS solution provides a business phone system as part of a wholistic platform that also incorporates all of an organisation’s other communications.
So far, we’ve covered how and why VoIP-based enterprise phone systems are a significant upgrade over traditional, legacy alternatives. Many businesses, though, need a phone system that works seamlessly with their other communications channels. They look towards UCaaS for the solution.
UCaaS systems incorporate VoIP phone systems, but also come with a lot of further, built-in flexibility. That means they offer multiple communication channels and lots of top features, ranging from online faxing and screen sharing functionalities, to useful integrations that help you streamline your daily workflows. All in one package.
Let’s look at some of the key features and functions of UCaaS solutions:
Of course, you’ll want to be able to use your phone system to place calls. That doesn’t mean you have to settle for the basics, though.
With a UCaaS system, you can also set up things like call analytics, which gather data and process it into useful charts and visualizations you can use to improve your call performance. You can also use call recording, call transcription, and call logs to more easily keep track of everything that’s being said in your calls.
Smaller features like caller ID are also a big help. They make it easier to implement successful call transfers, which improve call flow.
VoIP services don’t just have to be about audio. UCaaS users can enjoy integrated video conferencing, too. This can help people from all over the world connect face-to-face.
Being able to receive visual information alongside audio data can be a real lifesaver when it comes to conference calling. Presenters can enhance their talks with visual cues, while listeners can indicate their interest using facial expressions and body language.
Additionally, video conferencing can really make international calling feel more personal. When the people you’re speaking to are far away, connecting meaningfully in real-time can be tough. That’s why video conferencing is an essential tool to streamline communication and boost team collaboration.
This is one of the other major features that draws people towards UCaaS as a VoIP system option.
Integrations let you customize your business VoIP system in a cost-effective way. They let you use apps like Hubspot, Microsoft Teams, and Salesforce, as well as other CRM and related business software, from within your UCaaS platform. They let you add as many functionalities as you need.
In other words, integrations can take your cloud phone system to the next level.
Most, if not all, large businesses, digital businesses, and enterprises have some kind of contact center department serving their customers. UCaaS systems can help you manage yours more effectively.
Contact center software that your customer support teams need can integrate seamlessly into your UCaaS system. You can compare plans from different UCaaS providers to find one that includes built-in contact center functionality if this is something you need.
Your UCaaS system can help with lots of things related to customer communications. For example, it can automatically manage your call queues for your agents via a combination of interactive voice response (IVR) systems and automatic call distribution (ACD), handling all call forwarding and eliminating the need for a human operator to intercede.
An interactive virtual receptionist or auto attendant, is enormously helpful in handling your incoming calls. It directs callers to the right place, reducing the risk of anyone hanging up before reaching an agent and/or leaving an angry voicemail stating they couldn’t reach anyone.
That’s why many new UCaaS users purposely pick out a service provider that can offer them a built-in automatic attendants.