Terms for Proactive Outreach Services for Resellers
Version: 20 August 2024
These Order terms provide details around your (“the resale partner’s”) Order for a proactive outreach bundle which includes SMS services, WhatsApp services, and access to the Connect platform for integration (“Proactive Outreach Services”). Unless otherwise indicated in these Order terms and/or other 8x8 documentation and except where a provision relates specifically to an X-Series product or service, the terms of the 8x8 resale partner agreement which apply to SaaS services apply to the Proactive Outreach Services. In the event of conflict between the 8x8 resale partner agreement and these product-specific terms, these product-specific terms shall take precedence only to the extent the conflict relates to the Proactive Outreach Services.
The resale partner must pay the monthly recurring platform fee and all discounted usage charges incurred at the time of such usage at the rate specified in the rate card table provided to the resale partner. Usage is reconciled and billed quarterly in arrears. The platform fee will be billed monthly in advance. From time to time, 8x8 may update pricing and billing frequency at its discretion via communication to the resale partner or posting to the PartnerExchange portal (https://8x8.my.site.com/partnerxchange/s/login/) and will provide the resale partner with at least 30 days’ notice.
The recurring platform fee covers up to 20 user registrations and activation of one SMS Sender ID or TFN (destination-dependent) and where relevant one associated WhatsApp Business account. A new country / SMS Sender ID setup fee is required for each instance that traffic is to be sent to. All use of the Proactive Outreach Services must comply with any rules and restrictions imposed, directly or indirectly by carriers, including campaign registration (where applicable). The resale partner assumes sole responsibility for submission of campaign registration applications, for the content and costs of such submissions, and maintaining compliance with any requirements and content policies associated with campaign registration (e.g., see SMS Campaign Registration: SMS Usage and Content Policies).
Usage for outbound SMS messages (i.e., messages that terminate at a mobile number) is dependent on the relevant country and operator and occurs when 8x8 or the resale partner/end customer submits the message to the carrier using any delivery method and is billed based on the destination 8x8 records. Messages are measured in message segments as defined at the carrier-level (see https://support.8x8.com/business-phone/voice/work-sms/charges-for-sms-mms).
The resale partner agrees to be bound and must ensure the end customer is bound by the relevant terms and conditions on the Whatsapp website:
- https://www.whatsapp.com/legal/business-solution-terms/
- https://www.whatsapp.com/legal/business-terms-20210927
- https://www.whatsapp.com/legal/FB-terms-whatsapp-business/?lang=en.
WhatsApp defines a conversation-based pricing model for its services via the WhatsApp website, currently found here: https://developers.facebook.com/docs/whatsapp/pricing. 8x8 charges usage fees for the Whatsapp services on a per conversation basis. In order to utilize the Whatsapp services, end customer must set up and validate a Facebook/WhatsApp Business account and accept a direct contract with Facebook/WhatsApp for the management of the Facebook/WhatsApp Business account.
8x8 may change or update the Proactive Outreach Services at its discretion, and will notify the resale partner in advance, if reasonably practicable, of any change that materially reduces overall functionality or security of the Proactive Outreach Services.