It’s that time of year again when everyone serious about digital transformation heads to the Excel in London for DTX. This year’s theme is reinvention and evolution and there’s a number of headline speakers to talk around this theme including John Romero, the co-creator of Doom, and illusionist Derren Brown.

As always, 8x8 will be there for the full event - check us out at Stand P64 - and this year we’re talking about two issues that we know are core business concerns for our customers and the wider contact center customer experience sphere.

Scoring the Perfect CX Strategy in High Profile Businesses

VP for Contact Center Engagement, Chris Angus, will be talking with Southampton Football Club IT Director Huw Fielding about the pressures, challenges and rewards of having a CX strategy that meets the needs of the clubs fans and supporters of a Premiership club.

Amongst other topics, the 25 minute talk will cover:

  • Revealing insights on how Southampton FC has harnessed technology to elevate fan experiences, both on and off the pitch, from personalized interactions to real-time updates.
  • Highlighting the importance of seamless digital transformation, cloud communication and contact center solutions for delivering exceptional fan engagement
  • Explore the critical role of collaboration between technology and sports organizations in driving loyalty and satisfaction, illustrating how the right CX strategy can help teams score big wins with their fanbase.

That’s taking place on Wednesday 2nd October 2024 at 2pm on the Customer Contact Stage.

Mastering Human-AI Collaboration for Next-level Customer Experiences

The next day, Chris Angus will be talking on the Customer Contact Stage from 11:15am until 11:40am talking about the importance of seeing AI as a tool to help humans and not as a replacement for human staff. A follow-up to his previous similar-themed discussion, the talk will cover:

  • How to empower and educate frontline workers and customers to embrace AI
  • What tools can be utilized to understand the willingness of your customers to engage with AI? What are the right channels to optimize?
  • The keys to understanding self-service journeys and why "throwing AI" at a problem fails.

Win at More than CX with 8x8 at DTX - Exclusive Premier League Competition

If you come to our stand at DTX you’ll also be able to get details of our in-show competition to win two hospitality tickets to any English Premiership League football game (terms and conditions apply).

Book a Meeting With the 8x8 Team or Senior Staff

A guaranteed way to learn more about CX improvements you can implement for your business as well as the Premier League competition is to book time with our team of experts at DTX. You can also specifically book time with one of the senior members of the team if required.